Solution · Direct bookings

More direct bookings, fewer OTA commissions

The same guest messages three hotels while browsing the OTAs: they book where they get the first reply. Otello helps you reply first on every channel, with a quote and a link to book on your website.

7' → 20'' for Hotel Fanes quotes, case study data · +20% revenue in one year, reported by the property

WhatsApp · enquiry at 22:40Quote ready

Do you have a double room for 2 nights, 18–20 September?

Yes! A Superior double room is available 🎉 Here is the quote with a link to confirm directly on our website.✓✓

Quote · Superior double room18–20 September · 2 guestsBook on the website

Direct booking · from the booking engine

The journey

Speed is the advantage: the first to reply wins

  1. 01

    The enquiry arrives

    From the website, WhatsApp, email or phone: every channel is covered, at any time.

  2. 02

    The quote is ready

    AI checks availability and rates in the connected systems and prepares the quote. At Fanes, the reduction from 7' to 20'' is case study data.

  3. 03

    The team decides

    The team approves each send; only categories configured for autonomous handling are sent automatically, following the objective set by the hotel.

  4. 04

    The link stays direct

    The quote ends with “Book now” on the property's booking engine: confirmation does not go through the OTAs.

Required integrationA connected booking engine for live availability and “Book now”: simpleBooking, Vertical Booking, BookingExpert, Suite 5°, 5stelle and Beddy. See integrations →

Modules involved

Three entry points, one direct channel

AI Chatbot

Converts visitors already on your website: a quote and “Book now” without leaving the page.

Discover AI Chatbot →
GmailWhatsApp

Email and WhatsApp

Desk prepares quotes by email and WhatsApp before the guest returns to the OTAs.

Discover Desk →
Case study · Hotel Fanes
Hotel Fanes in Val di Fassa
Hotel Fanes · Val di Fassa
“We reduced quote preparation from 7 minutes to 20 seconds. We reply sooner and turn more enquiries into bookings.”

Stefano · Director, Hotel Fanes

7' → 20''QuotesHotel Fanes case study data
+20%Revenue in one yearreported by the property

Less dependence on OTAs, more direct bookings.

Read the full case study →
FAQ

Questions about direct bookings

Do I need to remove my hotel from the OTAs?

No. The OTAs remain a shop window: the aim is to stop losing direct-channel enquiries because of slow replies, where your margin is higher.

Do I need to change my booking engine?

Not if you use one of the systems with a native integration: simpleBooking, Vertical Booking, BookingExpert, Suite 5°, 5stelle or Beddy. We can discuss other systems in the demo.

How do I connect bookings to enquiries?

In AI Chatbot, tracking connects visits with generated bookings. On other channels, every quote remains linked to its conversation, so you can identify where the direct enquiry came from.

Next step

What is it worth to reply first?

Forty-five minutes of Otello live on a real, working account, as if it were your hotel's.

Book a demo